Why us?

Like you, we have passions. Golf. Theater. Travel. Family. Charities. Passions are what we look forward to and wish we could do more often. Our role is to help you do just that: do more of what you’re passionate about.

At First Financial Associates, we excel at listening to our clients and learning their unique needs, dreams, and fears. We want to be your guide through the financial world, and know that understanding you is the key to that journey.

How are we different?

We are an independent financial planning firm.  This means that we represent you, and not any company or product.

Unlike most firms, we have no client minimums and there are no initial consultation costs to meet with us and benefit from an independent perspective.  

Let’s plan this journey together!



Retirement Planning

Retirement doesn’t come with instructions.  You need a retirement plan.  We can help you create that plan, and then we’ll work together to achieve the retirement that you deserve.

Learn more

Education Planning

Planning for college has its own challenges and we will help you navigate this process.  From 529 plans to what types of assets count for what on the FAFSA (the Free Application for Federal Student Aid), we can help you.

Learn more

Insurance Planning

If there’s one thing certain about life – it’s the uncertainty that living it brings.  We will help you navigate what insurance coverages are best for you, from life insurance to Medicare.

Learn more


Professionalism. Expertise. Family. Independence.

First Financial Associates.


Jeffrey B. Snyder, CFP® |
After another round of interest rate hikes by the Federal Reserve, the 2-year Treasury hit a 15-year high of 4.266% earlier today. The rate retreated a small amount since then, but clearly we are seeing some of the highest yields for government-backed securities in over a decade. The yield on the 10-year traded earlier today at 3.829%, lower than that of the 2- year which is continued evidence of an inverted yield curve: when short...
Jeffrey B. Snyder, CFP® |
It is so easy to be dour and pessimistic with the world - I came across this article today and wanted to share it just because it points out some positives. I am sure some of the points can be argued, but the author overall makes a compelling point that not only are things not that bad for the U.S., they are relatively GOOD for Americans compared to our worldwide counterparts. In this vein, I...
Jeffrey B. Snyder, CFP® |
Two pieces today, one on general retirement planning thoughts and one on our current market: 1) You may have noticed in our discussions and meetings I spend next to no time comparing your assets to my other clients or even usually giving you a sense of where you stand vs. the masses saving for retirement. The reality is the average person is in serious trouble if they think they are going to be able to...